IcareLabs Blog

When we first started writing blogs and sending out our monthly IcareFocus Newsletter, we did not know what to expect. We are often humbled by the amount of interest in our blogs. We are also sometimes surprised by the success of some and the lack of interest in others.

The newly revamped Crizal portfolio has a coating to meet any patient's needs. As the leader in anti-reflective coatings for over 20 years, Crizal has been at the forefront of bringing new technology to the market for ECPs. Now the new formulations provide five amazing options that continue to outperform the competition.

Gone are the confusing, hard-to-pronounce names. This simplified product lineup makes it easier than ever before to dispense the right Crizal coating to the right patient.

Mirror coatings are back in style and becoming increasingly popular every day. Knowing how to order a mirror coat to obtain the patient's desires can be challenging, but with these helpful tips and information, this process will become a breeze.

Here at IcareLabs, we pride ourselves in making learning a priority. Our sales, marketing, and customer service teams are constantly utilizing different resources to stay up to date with current products. This allows us to share with our customers the benefits of these new products as they roll out.

The Varilux brand continues to grow with the launch of the new Varilux XR progressive launched in June of 2023. These lenses will feature the latest in bleeding edge progressive technology. Let's breakdown what makes these lenses so amazing.

As an eyecare professional, finding ways to have your practice stand out in the sea of big box retailers and chain stores can be a bit overwhelming. One of the best ways to do so is by focusing on a cause for your marketing efforts. So what is cause marketing and how can it benefit your optical shop?

I know that this is going to be a touchy subject for many of you. With the current economy, we are hearing a bunch of noise about consumers not being able to handle it anymore. They have reached their limits and don't have any money left to spend. You are hearing this and in many cases anticipating a substantial drop in exams and purchases. 

In today's modern lab with digital processing and the high percentage of jobs being processed with non-glare coating, cribbing has become the norm.  While many might be used to receiving cribbed lenses, I would figure that some do not understand why.

We're proud to announce you can now order Eye Q frames for your patients. Eye Q Eyewear is a family owned and operated frame vendor. We now offer 16 collections to choose select frame styles from, including Dickies, Ecko Unltd., and Dr. Seuss branded frames. These frames are available to order with our supply frame system making it easier than ever to provide great lenses and affordable frame packages for your patients.

Eyezen™ lenses are becoming more and more popular with patients across the board. The Eyezen family was originally released for young presbyope patients that needed an additional boost but the line has since expanded and they now have options available for almost everyone that wears a single vision lens!