IcareLabs Blog

Instant $100 And Your Practice

Posted by Camille Lowery on Jan 31, 2019 9:04:00 AM

 

Today marks the end of the wildly successful Ultimate Lens Package from Essilor of America.

 

Tomorrow (February 1st, 2019) launches the new Instant $100 that builds off of and improves an already successful formula. Now your patients will have more options than ever, and you can help increase your revenue like never before!

 

On top of that, the patients themselves will have the power to redeem their incentive INSTANTLY! This is the promotion the delivers patients, not paperwork!

 

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Topics: Special Offers, Promotions, Sales Strategies, Revenue Tactics, Insider

Heritage Freeform Digital Progressives Will Work For You

Posted by James Stephany on Jan 15, 2019 9:02:00 AM

 

With over 50 years of doing business Icarelabs labs has seen its fair share of changes. No other year has seen more changes than 2018. On May 17th, 2018 we celebrated or 50th anniversary and made sure we purchased some great gifts for ourselves in the process.

 

Along with this fantastic milestone we went too 100% digital processing by adding an additional 3 digital generators and multiple soft polishers.

 

These upgrades gave us the ability to process even more digital designs than ever. We also introduced our second line of house-branded digital progressives in 2018. Always with a thought to our past as we press forward, we felt there was no better name than Heritage.

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Topics: Lab Technician's Corner, Eyewear 101, Trade Talk, Optical Sales Coach, Sales Strategies, Revenue Tactics

How To Find The Right Wholesale Optical Labs In 2019

Posted by Nick Kidd on Jan 10, 2019 9:01:00 AM

 

 

We all know the end of any year tends to be one of the busiest times for anyone in the optical industry. It can get a bit crazy between the holidays and patients trying to cash in their vision plans before they reset.

 

Now that has passed, many practices are seeing their lab bills in a new light and most likely thinking about how they can lower that bill so they can increase their bottom line without sacrificing the quality products that their patients have come to expect.

 

Just like your New Year's resolutions, there is no better time than the first of the year to take an objective look at what your current wholesale optical lab is doing for you and if there is any room for improvement.

 

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Topics: Eyewear 101, Trade Talk, Sales Strategies, Marketing

MyIcareLabs.com Is Your Complete Customer Portal

Posted by Nick Kidd on Dec 20, 2018 9:01:00 AM

 

Our myicarelabs.com customer portal is your one stop shop for everything your practice needs to be able to run smoothly.

 

Built in-house by James Payne in 2008, the simple and friendly user interface gives you complete access to every benefit you receive by being part of the Icare family.

 

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Topics: About IcareLabs, Lab Technician's Corner, Insider

5 Reasons You Should Be Using House Brand Progressive Lenses

Posted by James Stephany on Dec 13, 2018 12:52:14 PM

 

In a market flooded with over a hundred different progressive lens options how do you choose which one or ones to use?

Should you be using a branded product or a house brand product?


I simply say yes! You should be using both and here's why.

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Topics: Lab Technician's Corner, Eyewear 101, Optical Sales Coach, Sales Strategies, Revenue Tactics, Insider

Easily Track Your Orders And Review Statements With MyIcareLabs

Posted by Nick Kidd on Dec 6, 2018 9:03:00 AM

 

The myicarelabs.com customer portal does more than just simply placing your orders. We've already covered how you can order stock lenses/frames, print shipping labels, take care of lab credits, and easily find what you're looking for

 

How would you like the ability to track all of your jobs in progress or pull up completed jobs in on convenient location?

 

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Topics: Lab Technician's Corner, Trade Talk, Optical Sales Coach, Insider, About IcareLabs

Benefits Of Anti-Reflective Coatings - Crizal Avance UV™

Posted by Camille Lowery on Dec 5, 2018 9:56:10 AM


 

 

 

 

 

Crizal Avance UV™ revolutionized the optical industry when it was introduced in 2012. It scored a 12.9 on the Bayer ISMT by providing some of the best scratch resistance across all materials. Even patients that are typically very rough on their lenses can now enjoy the benefits of anti-reflective coatings.

 

Crizal also launched backside UV protection for their full line of AR coatings. This helps absorb and prevent UV light transmission via backside glare. Let's take a closer look at exactly how the technology behind the coating has made such an impact.

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Topics: Eyewear 101, Trade Talk, Optical Sales Coach

Stop wasting time digging through price lists!

Posted by Nick Kidd on Nov 20, 2018 11:43:17 AM

 

 

Trying to find the correct price or availability for your patient's lenses can be a real chore. IcareLabs knows less time trying to find what you need and what it costs, means more time you can focus on your patients.

 

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Topics: About IcareLabs, Trade Talk, Insider, Sales Strategies

Lab Credits Made Easy With MyIcareLabs Customer Portal

Posted by Nick Kidd on Nov 15, 2018 11:56:40 AM

 

 

Two things are certain in life in the optical industry, taxes and warranties. While we can't help with the taxes, our 50 years of experience has helped IcareLabs make your warranty and credit process as easy as possible.

 

With our credit form you'll be able to easily ensure your account is credited properly.

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Topics: Lab Technician's Corner, About IcareLabs

Best Practices For Selling Anti-Fatigue Lenses

Posted by Sue Cushman on Nov 12, 2018 11:42:30 AM

 

Ever since the digital revolution took hold of the world in the mid-2000's with the rise of smartphones, tablets, and the dominance of laptops in the personal computing realm more people of all ages are feeling the effects of digital eye strain and harmful blue light.

 

The Vision Council has released the 2017 Blue Light/Digital Eye Strain Report, which shows some very telling numbers about this continuously growing share of the market.

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Topics: Lab Technician's Corner, Eyewear 101, Health Issues, Sales Strategies, Revenue Tactics

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