The Transitions Gen 8 Launch Is Here!

Posted by Nick Kidd on Jul 10, 2019 8:02:00 AM

 

Transitions Gen 8 is now available and processed in-house here at IcareLabs. The first wave of the Transitionstions Gen 8 launch is underway and if you have not already heard about the advancements, we will breakdown exactly what you and your patients can expect from the latest in photochromic technology. 

 

Transitions Gen 8 technology will not only help increase your Transitions sales but also increase your patient satisfaction.

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Topics: Insider, Revenue Tactics, Marketing, Sales Strategies, Special Offers, Promotions, Lab Technician's Corner, Eyewear 101

4 Reasons To Use Fixed Corridor Progressive Lenses

Posted by James Stephany on Jun 27, 2019 8:59:00 AM

In September of 2018 we took a look at the differences between fixed corridor vs. variable corridor digital progressives. While that is a great explanation of how to get the best out of each, fixed corridor progressive lenses can give you a new arsenal to keep your patients happy

We are seeing more of our customers choosing fixed corridor for their patients and for good reason. This blog will give you best practices when fitting your patients with fixed corridor progressives. The first step is using a product that allows for fixed corridor length. Shamir, Seiko, and our house brands (Legacy and Heritage) give you this ability.

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Topics: Eyewear 101

4 Ways To Increase Patient Satisfaction At Your Optical

Posted by James Stephany on Jun 13, 2019 9:09:00 AM

 

We are all in the business of striving to help each patient recreate perfect vision and we always hope every patient leaves satisfied. While we know that won't always be the case, there are some key drivers that will help to achieve those lofty goals!

 

Every patient is different and even in patients with similar Rx's the end result for their lenses can have a wide amount of variance. This is all based upon their individual needs.

 

From older traditional progressives like the tried and true Varilux Comfort to newer top of the line digital progressives like the Shamir Autograph Intelligence, and even with simple single vision lenses or new technology like Eyezen single vision lenses, every patient has a wide variety of options available to them.

 

Here are 4 easy ways you can increase patient satisfaction at your optical dispensary:

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Topics: Insider, Revenue Tactics, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Eyewear 101

The Kodak Lens Experience And Your Practice

Posted by Nick Kidd on Jun 11, 2019 11:14:22 AM

 

Kodak Lens now offers 2 options to help you upgrade your office and set your practice apart from the rest with one of America's best known brands and it's Kodak Lens Corner Educational Center or the Kodak Lens Experience. 

 

Take advantage of the solution that best fits your practice's needs while helping drive patients through the door and give them hands on point-of purchase materials that help them understand the benefits of various lens upgrades.

 

Let's take a look at both options so you can see what Kodak Lens can do for your bottom line.

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Topics: Revenue Tactics, Marketing, Sales Strategies, Special Offers, Trade Talk

Benefits Of Anti-Reflective Coatings - Crizal Prevencia

Posted by Camille Lowery on Jun 7, 2019 12:29:07 PM

Crizal anti-reflective coatings are known around the world as an industry leader in providing quality AR coatings and for good reason. In my previous blogs, we've discussed Crizal Easy, Crizal Alize, Crizal Avance, and our IceAR.

    

Here at IcareLabs we also process the flagship Crizal Sapphire 360 and Crizal Prevencia in-house. This blog post will provide you with everything you need to know to explain the benefits of Prevencia treatments to your patients.

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Topics: Optical Sales Coach, Trade Talk, Lab Technician's Corner, Eyewear 101

The History Of IcareLabs

Posted by Skip Payne on May 17, 2019 4:18:51 PM

 

When my father started IcareLabs over 50 years ago, we had no idea just how far we would come all these years later. Our family moved to Florida to pursue my father's dream of starting an optical lab, with not only the best prices, but also the best selection. At the time, none of us knew just how drastically our lives were going to be forever changed.

 

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Topics: About IcareLabs

Putting The Service Back In Customer Service

Posted by James Stephany on May 7, 2019 5:45:55 PM

 

One reason your patients come to your practice is the customer service they receive. If they have a bad experience then they are less likely to return.

 

A good experience can give you precious word of mouth advertising and that unsolicited recommendation from one patient to another is more valuable than just about any other type of advertising for your practice!

 

Here at IcareLabs, we try to operate with the same kind of mindset. Last year 15% of our new customers were direct referrals from our current customers. We like to say we're big enough to meet all your needs, yet small enough to care. Ever wonder why that is?

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Topics: Insider, Eye Care Community, About IcareLabs

10 Simple Ways To Include Transitions Lenses In The Patient Journey

Posted by Camille Lowery on May 2, 2019 9:59:57 AM

 

Transitions® photochromic lenses are an excellent way to increase patient satisfaction while also helping to increase your optical revenue. It's a win-win for both you and your patients!

 

Transitions has come up with 10 simple ways that you can help engage your patients and your practice to include Transitions lenses on the entire patient journey:

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Topics: Revenue Tactics, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

Which Blue Light Protection Is Right For You?

Posted by Nick Kidd on Apr 9, 2019 2:47:43 PM

 

 

Over the last few years, blue light protection has become one of the hottest trends in optical. Showing no signs of slowing down anytime soon, we're being asked more questions from ECP's about all of the various options available for their patients.

 

There's a lot of things online and even commercials available that patients can find (even some misinformation out there too). So what blue light options will best serve your practice and your patients?

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Topics: Insider, Optical Sales Coach, Sales Strategies, Health Issues, Lab Technician's Corner, Eyewear 101

Benefits Of IceAR Anti-Reflective Coating

Posted by Camille Lowery on Apr 4, 2019 9:07:00 AM

 

IceAR is IcareLabs proprietary house brand premium anti-reflective coating. We also offer the full line of Crizal coatings in-house and have talked about a few of them like Sapphire™ and Avance in my previous blogs.

 

IceAR can offer your practice another layer of service that will help ensure your practice is able to best serve the needs of every patient that walks through your door, regardless of their budgetary concerns. We'll also look at some of the amazing technology behind IceAR so you can get more familiar with the product itself. This allows you to answer any questions your patients may have.

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Topics: Revenue Tactics, Optical Sales Coach, Sales Strategies, Lab Technician's Corner, Eyewear 101

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