IcareLabs Blog

The Kodak Lens Corner Adds Color And Branding To Any Office

Posted by James Stephany on Feb 7, 2019 9:03:00 AM

 

Kodak Lens has the tools to help you update your office while increasing your average selling prices by combining the strength of the Kodak brand with eye catching displays, signage, and an in-store “Educational Center”.


The Kodak Lens Educational Center is the centerpiece of the Kodak Lens Corner program. The two-sided educational display offers you a freestanding hands-on demonstration tool helping to engage patients. Patients are encouraged to pick up each frame and demo the effects.


The six, eye catching bright red frames demo no-lines, non-glare, advanced blue light protection, Transitions, high index materials, and polarized.

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Topics: Trade Talk, Special Offers, Optical Sales Coach, Sales Strategies, Marketing, Revenue Tactics, Insider

SNEAK PEEK: Transitions Gen 8 Coming Soon!

Posted by Nick Kidd on Feb 5, 2019 12:44:00 PM

 

Transitions Signature 7 lenses made leaps and bounds over Transitions VI which launched a new era of photochromic lenses for patients to enjoy. Now the new Transitions Gen 8 is poised to revolutionize the industry once again!

 

Building off of the massive success of last years new Transitions 7 Style Colours and XtrActive Style Mirror options, your patients will now have the latest technology behind their new favorite pair of glasses.

 

Coupled with the Instant $100 program that will help increase your optical sales through second pair purchases, 2019 can be your practice's best year yet!

 

Let's take a look at the roll out:

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Topics: Lab Technician's Corner, Infographics, Eyewear 101, Trade Talk, Eye Care Community, Optical Sales Coach, Sales Strategies, Marketing, Revenue Tactics, Insider

Heritage Freeform Digital Progressives Will Work For You

Posted by James Stephany on Jan 15, 2019 9:02:00 AM

 

With over 50 years of doing business Icarelabs labs has seen its fair share of changes. No other year has seen more changes than 2018. On May 17th, 2018 we celebrated or 50th anniversary and made sure we purchased some great gifts for ourselves in the process.

 

Along with this fantastic milestone we went too 100% digital processing by adding an additional 3 digital generators and multiple soft polishers.

 

These upgrades gave us the ability to process even more digital designs than ever. We also introduced our second line of house-branded digital progressives in 2018. Always with a thought to our past as we press forward, we felt there was no better name than Heritage.

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Topics: Lab Technician's Corner, Eyewear 101, Trade Talk, Optical Sales Coach, Sales Strategies, Revenue Tactics

5 Reasons You Should Be Using House Brand Progressive Lenses

Posted by James Stephany on Dec 13, 2018 12:52:14 PM

 

In a market flooded with over a hundred different progressive lens options how do you choose which one or ones to use?

Should you be using a branded product or a house brand product?


I simply say yes! You should be using both and here's why.

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Topics: Lab Technician's Corner, Eyewear 101, Optical Sales Coach, Sales Strategies, Revenue Tactics, Insider

Easily Track Your Orders And Review Statements With MyIcareLabs

Posted by Nick Kidd on Dec 6, 2018 9:03:00 AM

 

The myicarelabs.com customer portal does more than just simply placing your orders. We've already covered how you can order stock lenses/frames, print shipping labels, take care of lab credits, and easily find what you're looking for

 

How would you like the ability to track all of your jobs in progress or pull up completed jobs in on convenient location?

 

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Topics: Lab Technician's Corner, Trade Talk, Optical Sales Coach, Insider, About IcareLabs

Benefits Of Anti-Reflective Coatings - Crizal Avance UV™

Posted by Camille Lowery on Dec 5, 2018 9:56:10 AM


 

 

 

 

 

Crizal Avance UV™ revolutionized the optical industry when it was introduced in 2012. It scored a 12.9 on the Bayer ISMT by providing some of the best scratch resistance across all materials. Even patients that are typically very rough on their lenses can now enjoy the benefits of anti-reflective coatings.

 

Crizal also launched backside UV protection for their full line of AR coatings. This helps absorb and prevent UV light transmission via backside glare. Let's take a closer look at exactly how the technology behind the coating has made such an impact.

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Topics: Eyewear 101, Trade Talk, Optical Sales Coach

IcareLabs Teaching The Next Generation Of Opticians

Posted by J. Tyler Payne on Nov 8, 2018 9:07:00 AM

 

Recently, our very own Director of Sales and Marketing, James Stephany, took time out of his busy schedule to give a lecture at Wiregrass Georgia Technical College.

 

This was a great opportunity for James to share his belief in the importance of opticians and their labs being on the same page. This cooperation is paramount in ensuring every patient can get the best possible pair of glasses to fit their needs and lifestyle.

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Topics: Lab Technician's Corner, Eyewear 101, Eye Care Community, Optical Sales Coach

Introducing: The Shamir Autograph Intelligence

Posted by James Stephany on Nov 5, 2018 10:02:00 AM

Shamir set the bar very high with the success of the Shamir Autograph 2 and Shamir Autograph 3. This cemented their place in the optical industry as a leader with cutting-edge lens designs.

 

They've done it again with the recent introduction of the Autograph Intelligence:

 

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Topics: Lab Technician's Corner, Eyewear 101, Trade Talk, Optical Sales Coach, Sales Strategies, Insider

Shipping Labels And Stock Cart - MyIcareLabs Customer Portal

Posted by Nick Kidd on Nov 1, 2018 9:01:00 AM

In my previous blog posts I showed you how easy it is to order your stock lenses and your stock frames through our MyIcareLabs customer portal. But what about checking out to receive your stock order?

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Topics: About IcareLabs, Lab Technician's Corner, Optical Sales Coach, Insider

4 Simple Ways You Can Help Your Lab Help You!

Posted by James Stephany on Oct 15, 2018 3:17:31 PM

As a wholesale optical lab, we do not wake up in the morning hoping we can create issues for you and your patients. It is actually the exact opposite. We love the fact that by partnering with you and your practice, we're able to provide your patients with the best vision possible.

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Topics: Eyewear 101, Trade Talk, Eye Care Community, Optical Sales Coach, Insider

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