IcareLabs Blog

4 Ways To Increase Patient Satisfaction At Your Optical

Posted by James Stephany on Jun 13, 2019 9:09:00 AM

 

We are all in the business of striving to help each patient recreate perfect vision and we always hope every patient leaves satisfied. While we know that won't always be the case, there are some key drivers that will help to achieve those lofty goals!

 

Every patient is different and even in patients with similar Rx's the end result for their lenses can have a wide amount of variance. This is all based upon their individual needs.

 

From older traditional progressives like the tried and true Varilux Comfort to newer top of the line digital progressives like the Shamir Autograph Intelligence, and even with simple single vision lenses or new technology like Eyezen single vision lenses, every patient has a wide variety of options available to them.

 

Here are 4 easy ways you can increase patient satisfaction at your optical dispensary:

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Topics: Insider, Revenue Tactics, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Eyewear 101

Benefits Of Anti-Reflective Coatings - Crizal Prevencia

Posted by Camille Lowery on Jun 7, 2019 12:29:07 PM

Crizal anti-reflective coatings are known around the world as an industry leader in providing quality AR coatings and for good reason. In my previous blogs, we've discussed Crizal Easy, Crizal Alize, Crizal Avance, and our IceAR.

    

Here at IcareLabs we also process the flagship Crizal Sapphire 360 and Crizal Prevencia in-house. This blog post will provide you with everything you need to know to explain the benefits of Prevencia treatments to your patients.

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Topics: Optical Sales Coach, Trade Talk, Lab Technician's Corner, Eyewear 101

Which Blue Light Protection Is Right For You?

Posted by Nick Kidd on Apr 9, 2019 2:47:43 PM

 

 

Over the last few years, blue light protection has become one of the hottest trends in optical. Showing no signs of slowing down anytime soon, we're being asked more questions from ECP's about all of the various options available for their patients.

 

There's a lot of things online and even commercials available that patients can find (even some misinformation out there too). So what blue light options will best serve your practice and your patients?

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Topics: Insider, Optical Sales Coach, Sales Strategies, Health Issues, Lab Technician's Corner, Eyewear 101

Benefits Of IceAR Anti-Reflective Coating

Posted by Camille Lowery on Apr 4, 2019 9:07:00 AM

 

IceAR is IcareLabs proprietary house brand premium anti-reflective coating. We also offer the full line of Crizal coatings in-house and have talked about a few of them like Sapphire™ and Avance in my previous blogs.

 

IceAR can offer your practice another layer of service that will help ensure your practice is able to best serve the needs of every patient that walks through your door, regardless of their budgetary concerns. We'll also look at some of the amazing technology behind IceAR so you can get more familiar with the product itself. This allows you to answer any questions your patients may have.

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Topics: Revenue Tactics, Optical Sales Coach, Sales Strategies, Lab Technician's Corner, Eyewear 101

Eyezen+™ Lenses Can Bring New Patients To Your Practice

Posted by Michelle on Mar 21, 2019 4:26:15 PM

 

In 2015, Essilor launched the Eyezen+™ lenses giving patients across the world a better alternative to traditional single vision lenses. These lenses are geared toward the modern digital lives of your pre-emerging presbyope patients.

 

While it's hard for me to admit, this year I reached the point in my life where my phone, tablet, and computer became a challenge to see. I started noticing at the end of my work day my eyes were tired and I had to come to grips with the reality that I needed help. In what seemed like overnight, I had become a pre-emerging presbyope

 

As I have recommended the Eyezen+™ lenses to our customers over the last few years, I knew it was time to give in and get a pair for myself. The difference was amazing! My eyes actually felt fresh at the end of the day again. I believe the combination of the additional add power in the bottom, along with the blue light protection simply allowed my eyes to work less throughout the day.

 

With four options available, patients under the age of 17 to 45 or 50 can find great benefits form the Eyezen™ line, even if they don't need prescription lenses, just like myself.

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Topics: Revenue Tactics, Social Media, Optical Sales Coach, Sales Strategies, Trade Talk, Eyewear 101

The New Kodak Unique DRO Progressive Lenses Will Amaze Your Patients!

Posted by James Stephany on Mar 14, 2019 3:13:18 PM

 

 

 

Kodak Lens recently released their newest version of their popular Unique lens with the Kodak Unique DRO progressive lens.

 

 

Building upon the ever change needs of modern presbyopes, reading habits continue to increase the time spent on mobile devices. Hours a day are spent using cell phones and tablets on social media, news, shopping, and driving directions. 

 

The Kodak Unique DRO uses Dynamic Reading Optimization (DRO) that helps enrich and enhance the reading area.

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Topics: Insider, Optical Sales Coach, Trade Talk, Lab Technician's Corner, Eyewear 101

The Transitions Eyeglass Builder Will Help Your Patients And Practice

Posted by Nick Kidd on Mar 13, 2019 3:22:09 PM

Following the breakout success of the Transitions Style Colors and Transitions XtrActive Style Mirrors and building up to the release of the new Transitions Gen 8, Transitions Optical has launched an exciting new Eyecare Provider (ECP) tool that can help your patients.

 

The Eyeglass Builder is a free website for your practice that can help guide your patients to the lenses and frames that will best fit their vision needs and lifestyle.

 

This pre-built website can even be customized with your practice's branding and contact information to help drive even more business through your doors.

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Topics: Insider, Revenue Tactics, Marketing, Social Media, Optical Sales Coach, Sales Strategies, Special Offers, Trade Talk

KBco Mirror Lenses Can Give Your Practice Consistency And Variety

Posted by Camille Lowery on Feb 28, 2019 9:02:00 AM

 

KBco mirror lenses can help give your practice the consistent colors and selection your patients want. Unlike traditional mirror coated lenses, KBco mirror lenses come as a semi-finished blank which allows for consistent colors. As the lens blanks come already mirrored we are able to process these  2-3 days faster than traditional mirrors.

 

This gives you a high quality polarized mirrored lens that is consistent should you need to remake just one lens down the road. 

 

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Topics: Insider, Optical Sales Coach, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

The Kodak Lens Corner Adds Color And Branding To Any Office

Posted by James Stephany on Feb 7, 2019 9:03:00 AM

 

Kodak Lens has the tools to help you update your office while increasing your average selling prices by combining the strength of the Kodak brand with eye catching displays, signage, and an in-store “Educational Center”.


The Kodak Lens Educational Center is the centerpiece of the Kodak Lens Corner program. The two-sided educational display offers you a freestanding hands-on demonstration tool helping to engage patients. Patients are encouraged to pick up each frame and demo the effects.


The six, eye catching bright red frames demo no-lines, non-glare, advanced blue light protection, Transitions, high index materials, and polarized.

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Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Special Offers, Trade Talk

SNEAK PEEK: Transitions Gen 8 Coming Soon!

Posted by Nick Kidd on Feb 5, 2019 12:44:00 PM

 

Transitions Signature 7 lenses made leaps and bounds over Transitions VI which launched a new era of photochromic lenses for patients to enjoy. Now the new Transitions Gen 8 is poised to revolutionize the industry once again!

 

Building off of the massive success of last years new Transitions 7 Style Colours and XtrActive Style Mirror options, your patients will now have the latest technology behind their new favorite pair of glasses.

 

Coupled with the Instant $100 program that will help increase your optical sales through second pair purchases, 2019 can be your practice's best year yet!

 

Let's take a look at the roll out:

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Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Lab Technician's Corner, Eyewear 101, Infographics

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