IcareLabs Blog

James Stephany

James Stephany is the Director of Sales here at IcareLabs with an in-depth knowledge of all things optical that can only be gained by decades in the industry in both the lab and retail. He loves educating everyone on the latest and greatest technologies in the optical industry as well as helping practices big and small increase their bottom lines without sacrificing anything for their patients.

Recent Posts

Introducing: The Shamir Autograph Intelligence

Posted by James Stephany on Nov 5, 2018 10:02:00 AM

Shamir set the bar very high with the success of the Shamir Autograph 2 and Shamir Autograph 3. This cemented their place in the optical industry as a leader with cutting-edge lens designs.


They've done it again with the recent introduction of the Autograph Intelligence:


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Topics: Lab Technician's Corner, Eyewear 101, Trade Talk, Optical Sales Coach, Sales Strategies, Insider

4 Simple Ways You Can Help Your Lab Help You!

Posted by James Stephany on Oct 15, 2018 3:17:31 PM

As a wholesale optical lab, we do not wake up in the morning hoping we can create issues for you and your patients. It is actually the exact opposite. We love the fact that by partnering with you and your practice, we're able to provide your patients with the best vision possible.

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Topics: Eyewear 101, Trade Talk, Eye Care Community, Optical Sales Coach, Insider

Digital Progressives: Fixed Corridor vs Variable Corridor Length

Posted by James Stephany on Sep 11, 2018 9:39:00 AM

Throughout my day, I am asked many questions here at IcareLabs. The one question that I seem to be getting more often is about fixed corridor progressives and how they compare with variable corridor in digital designs. When is one better than the other and what are the advantages of both?


I hope to answer that for you today.

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Topics: Trade Talk, Eyewear 101, Optical Sales Coach

The Ultimate Lens Package Extended For 2018

Posted by James Stephany on Aug 1, 2018 12:13:00 PM

Essilor's Ultimate Lens Package has been extended until the end of this year and IcareLabs wants to help you provide your patients with a second pair they will love. We can also help your bottom line to boot!

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Topics: Special Offers, Promotions, Revenue Tactics

Just Launched: Transitions XtrActive Style Mirrors

Posted by James Stephany on Jul 26, 2018 9:07:00 AM

The Transitions Style Mirrors have just been released and are already making waves in the optical industry!

Patients already wearing Transitions technology and younger patients just finding out about the benefits of photochromatic lenses agree that Style Mirrors are a game changer.

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Topics: Trade Talk, Optical Sales Coach, Sales Strategies, Insider

4 New Transitions 7 Colours Are Now Available!

Posted by James Stephany on Jul 12, 2018 4:28:45 PM

Transitions 7 has launched 4 brand new colour variations! The new Transition Style Colours are available in most Single Vision and Freeform Digital Progressive lenses currently on the market.


 At this point: CR39 (plastic), polycarbonate, and high index 1.67 materials are available!


What are these new colours you ask? Good question!

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Topics: Optical Sales Coach, Sales Strategies

3 Best Practices For Choosing Your Patient's Transitions Lenses

Posted by James Stephany on May 29, 2018 11:10:00 AM
Free Transitions Sales Coach Consultation
Choosing the right Transitions product ensures maximum satisfaction , loyalty , and practice growth .

We also understand Transitions lenses have several products to choose from. We sometimes hear our ECP's ask how they can make sure they are choosing the best Transition product for each patient.

So how do you do that? It's easy!
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Topics: Eyewear 101, Eye Care Community, Optical Sales Coach, Revenue Tactics, Sales Strategies

Are You Wearing Transitions Lenses?

Posted by James Stephany on May 24, 2018 9:41:00 AM
Over my last few blog posts, I've talked about asking needs-based questions and how they can help increase your Transitions capture rate while providing excellent customer service and improve patient satisfaction.
We also discussed how selecting the best Transitions product for their day to day lives gives the patient a better experience.


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Topics: Optical Sales Coach, Sales Strategies, Revenue Tactics, Insider

IcareLabs Celebrates 50 Years Of Excellence

Posted by James Stephany on May 17, 2018 1:17:00 PM

Here at IcareLabs, we're celebrating our very first jobs completed 50 years ago today.


Those first 6 jobs took that whole day to complete. We are doing quite a few more than 6 jobs in a day now. We have seen a lot of changes over the past 50 years.



We celebrated this half century of serving some of the greatest customers in the country by making the largest upgrade in our history.

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Topics: About IcareLabs

3 Easy Ways To Sell Transitions Lenses To Every Patient

Posted by James Stephany on May 15, 2018 9:12:00 AM
A recent survey found that 75% of current eyewear patients said they would purchase Transitions prescription lenses if offered!

The current national average for Transitions Signature lenses is just over 18%. What happened with 57% of our customers? I believe it is simply that we are not offering them to all of our patients using needs-based selling.
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Topics: Optical Sales Coach, Eyewear 101, Sales Strategies, Revenue Tactics

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