IcareLabs Blog

Benefits Of IceAR Anti-Reflective Coating

Posted by Camille Lowery on Apr 4, 2019 9:07:00 AM

 

IceAR is IcareLabs proprietary house brand premium anti-reflective coating. We also offer the full line of Crizal coatings in-house and have talked about a few of them like Sapphire™ and Avance in my previous blogs.

 

IceAR can offer your practice another layer of service that will help ensure your practice is able to best serve the needs of every patient that walks through your door, regardless of their budgetary concerns. We'll also look at some of the amazing technology behind IceAR so you can get more familiar with the product itself. This allows you to answer any questions your patients may have.

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Topics: Revenue Tactics, Optical Sales Coach, Sales Strategies, Lab Technician's Corner, Eyewear 101

Eyezen+™ Lenses Can Bring New Patients To Your Practice

Posted by Michelle on Mar 21, 2019 4:26:15 PM

 

In 2015, Essilor launched the Eyezen+™ lenses giving patients across the world a better alternative to traditional single vision lenses. These lenses are geared toward the modern digital lives of your pre-emerging presbyope patients.

 

While it's hard for me to admit, this year I reached the point in my life where my phone, tablet, and computer became a challenge to see. I started noticing at the end of my work day my eyes were tired and I had to come to grips with the reality that I needed help. In what seemed like overnight, I had become a pre-emerging presbyope

 

As I have recommended the Eyezen+™ lenses to our customers over the last few years, I knew it was time to give in and get a pair for myself. The difference was amazing! My eyes actually felt fresh at the end of the day again. I believe the combination of the additional add power in the bottom, along with the blue light protection simply allowed my eyes to work less throughout the day.

 

With four options available, patients under the age of 17 to 45 or 50 can find great benefits form the Eyezen™ line, even if they don't need prescription lenses, just like myself.

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Topics: Revenue Tactics, Social Media, Optical Sales Coach, Sales Strategies, Trade Talk, Eyewear 101

The New Kodak Unique DRO Progressive Lenses Will Amaze Your Patients!

Posted by James Stephany on Mar 14, 2019 3:13:18 PM

 

 

 

Kodak Lens recently released their newest version of their popular Unique lens with the Kodak Unique DRO progressive lens.

 

 

Building upon the ever change needs of modern presbyopes, reading habits continue to increase the time spent on mobile devices. Hours a day are spent using cell phones and tablets on social media, news, shopping, and driving directions. 

 

The Kodak Unique DRO uses Dynamic Reading Optimization (DRO) that helps enrich and enhance the reading area.

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Topics: Insider, Optical Sales Coach, Trade Talk, Lab Technician's Corner, Eyewear 101

The Transitions Eyeglass Builder Will Help Your Patients And Practice

Posted by Nick Kidd on Mar 13, 2019 3:22:09 PM

Following the breakout success of the Transitions Style Colors and Transitions XtrActive Style Mirrors and building up to the release of the new Transitions Gen 8, Transitions Optical has launched an exciting new Eyecare Provider (ECP) tool that can help your patients.

 

The Eyeglass Builder is a free website for your practice that can help guide your patients to the lenses and frames that will best fit their vision needs and lifestyle.

 

This pre-built website can even be customized with your practice's branding and contact information to help drive even more business through your doors.

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Topics: Insider, Revenue Tactics, Marketing, Social Media, Optical Sales Coach, Sales Strategies, Special Offers, Trade Talk

What is the Icare difference?

Posted by Dee on Mar 12, 2019 3:43:13 PM

 

IcareLabs was founded in 1968 with the mindset that we should be able to offer our customers the widest possible variety of lenses and services at the best possible prices. Over 50 years later, that sentiment is as true today as the day we ground our first pair of lenses!

 

One question I hear often from customers is "What makes IcareLabs different?"

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Topics: Insider, About IcareLabs

KBco Mirror Lenses Can Give Your Practice Consistency And Variety

Posted by Camille Lowery on Feb 28, 2019 9:02:00 AM

 

KBco mirror lenses can help give your practice the consistent colors and selection your patients want. Unlike traditional mirror coated lenses, KBco mirror lenses come as a semi-finished blank which allows for consistent colors. As the lens blanks come already mirrored we are able to process these  2-3 days faster than traditional mirrors.

 

This gives you a high quality polarized mirrored lens that is consistent should you need to remake just one lens down the road. 

 

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Topics: Insider, Optical Sales Coach, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

The Kodak Lens Corner Adds Color And Branding To Any Office

Posted by James Stephany on Feb 7, 2019 9:03:00 AM

 

Kodak Lens has the tools to help you update your office while increasing your average selling prices by combining the strength of the Kodak brand with eye catching displays, signage, and an in-store “Educational Center”.


The Kodak Lens Educational Center is the centerpiece of the Kodak Lens Corner program. The two-sided educational display offers you a freestanding hands-on demonstration tool helping to engage patients. Patients are encouraged to pick up each frame and demo the effects.


The six, eye catching bright red frames demo no-lines, non-glare, advanced blue light protection, Transitions, high index materials, and polarized.

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Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Special Offers, Trade Talk

SNEAK PEEK: Transitions Gen 8 Coming Soon!

Posted by Nick Kidd on Feb 5, 2019 12:44:00 PM

 

Transitions Signature 7 lenses made leaps and bounds over Transitions VI which launched a new era of photochromic lenses for patients to enjoy. Now the new Transitions Gen 8 is poised to revolutionize the industry once again!

 

(As of July 10th, 2019 Transitions Gen 8's first wave has launched, CLICK HERE to visit our recently updated blog post featuring the availability chart and more!)

 

Building off of the massive success of last years new Transitions 7 Style Colours and XtrActive Style Mirror options, your patients will now have the latest technology behind their new favorite pair of glasses.

 

Coupled with the Instant $100 program that will help increase your optical sales through second pair purchases, 2019 can be your practice's best year yet!

 

Let's take a look at the roll out:

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Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Lab Technician's Corner, Eyewear 101, Infographics

Instant $100 And Your Practice

Posted by Camille Lowery on Jan 31, 2019 9:04:00 AM

 

January 31st marked the end of the wildly successful Ultimate Lens Package from Essilor of America.

 

On February 1st, 2019 the new Instant $100 launched which builds off of and improves an already successful formula. Now your patients will have more options than ever, and you can help increase your revenue like never before!

 

On top of that, the patients themselves will have the power to redeem their incentive INSTANTLY! This is the promotion the delivers patients, not paperwork!

 

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Topics: Insider, Revenue Tactics, Sales Strategies, Special Offers, Promotions

Heritage Freeform Digital Progressives Will Work For You

Posted by James Stephany on Jan 15, 2019 9:02:00 AM

 

With over 50 years of doing business Icarelabs labs has seen its fair share of changes. No other year has seen more changes than 2018. On May 17th, 2018 we celebrated or 50th anniversary and made sure we purchased some great gifts for ourselves in the process.

 

Along with this fantastic milestone we went too 100% digital processing by adding an additional 3 digital generators and multiple soft polishers.

 

These upgrades gave us the ability to process even more digital designs than ever. We also introduced our second line of house-branded digital progressives in 2018. Always with a thought to our past as we press forward, we felt there was no better name than Heritage.

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Topics: Revenue Tactics, Optical Sales Coach, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

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