IcareLabs Blog

The Kodak Lens Corner Adds Color And Branding To Any Office

Posted by James Stephany on Feb 7, 2019 9:03:00 AM

 

Kodak Lens has the tools to help you update your office while increasing your average selling prices by combining the strength of the Kodak brand with eye catching displays, signage, and an in-store “Educational Center”.


The Kodak Lens Educational Center is the centerpiece of the Kodak Lens Corner program. The two-sided educational display offers you a freestanding hands-on demonstration tool helping to engage patients. Patients are encouraged to pick up each frame and demo the effects.


The six, eye catching bright red frames demo no-lines, non-glare, advanced blue light protection, Transitions, high index materials, and polarized.

Read More

Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Special Offers, Trade Talk

SNEAK PEEK: Transitions Gen 8 Coming Soon!

Posted by Nick Kidd on Feb 5, 2019 12:44:00 PM

 

Transitions Signature 7 lenses made leaps and bounds over Transitions VI which launched a new era of photochromic lenses for patients to enjoy. Now the new Transitions Gen 8 is poised to revolutionize the industry once again!

 

Building off of the massive success of last years new Transitions 7 Style Colours and XtrActive Style Mirror options, your patients will now have the latest technology behind their new favorite pair of glasses.

 

Coupled with the Instant $100 program that will help increase your optical sales through second pair purchases, 2019 can be your practice's best year yet!

 

Let's take a look at the roll out:

Read More

Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Lab Technician's Corner, Eyewear 101, Infographics

Instant $100 And Your Practice

Posted by Camille Lowery on Jan 31, 2019 9:04:00 AM

 

January 31st marked the end of the wildly successful Ultimate Lens Package from Essilor of America.

 

On February 1st, 2019 the new Instant $100 launched which builds off of and improves an already successful formula. Now your patients will have more options than ever, and you can help increase your revenue like never before!

 

On top of that, the patients themselves will have the power to redeem their incentive INSTANTLY! This is the promotion the delivers patients, not paperwork!

 

Read More

Topics: Insider, Revenue Tactics, Sales Strategies, Special Offers, Promotions

Heritage Freeform Digital Progressives Will Work For You

Posted by James Stephany on Jan 15, 2019 9:02:00 AM

 

With over 50 years of doing business Icarelabs labs has seen its fair share of changes. No other year has seen more changes than 2018. On May 17th, 2018 we celebrated or 50th anniversary and made sure we purchased some great gifts for ourselves in the process.

 

Along with this fantastic milestone we went too 100% digital processing by adding an additional 3 digital generators and multiple soft polishers.

 

These upgrades gave us the ability to process even more digital designs than ever. We also introduced our second line of house-branded digital progressives in 2018. Always with a thought to our past as we press forward, we felt there was no better name than Heritage.

Read More

Topics: Revenue Tactics, Optical Sales Coach, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

How To Find The Right Wholesale Optical Labs In 2019

Posted by Nick Kidd on Jan 10, 2019 9:01:00 AM

 

 

We all know the end of any year tends to be one of the busiest times for anyone in the optical industry. It can get a bit crazy between the holidays and patients trying to cash in their vision plans before they reset.

 

Now that has passed, many practices are seeing their lab bills in a new light and most likely thinking about how they can lower that bill so they can increase their bottom line without sacrificing the quality products that their patients have come to expect.

 

Just like your New Year's resolutions, there is no better time than the first of the year to take an objective look at what your current wholesale optical lab is doing for you and if there is any room for improvement.

 

Read More

Topics: Marketing, Sales Strategies, Trade Talk, Eyewear 101

MyIcareLabs.com Is Your Complete Customer Portal

Posted by Nick Kidd on Dec 20, 2018 9:01:00 AM

 

Our myicarelabs.com customer portal is your one stop shop for everything your practice needs to be able to run smoothly.

 

Built in-house by James Payne in 2008, the simple and friendly user interface gives you complete access to every benefit you receive by being part of the Icare family.

 

Read More

Topics: Insider, About IcareLabs, Lab Technician's Corner

5 Reasons You Should Be Using House Brand Progressive Lenses

Posted by James Stephany on Dec 13, 2018 12:52:14 PM

 

In a market flooded with over a hundred different progressive lens options how do you choose which one or ones to use?

Should you be using a branded product or a house brand product?


I simply say yes! You should be using both and here's why.

Read More

Topics: Insider, Revenue Tactics, Optical Sales Coach, Sales Strategies, Lab Technician's Corner, Eyewear 101

Easily Track Your Orders And Review Statements With MyIcareLabs

Posted by Nick Kidd on Dec 6, 2018 9:03:00 AM

 

The myicarelabs.com customer portal does more than just simply placing your orders. We've already covered how you can order stock lenses/frames, print shipping labels, take care of lab credits, and easily find what you're looking for

 

How would you like the ability to track all of your jobs in progress or pull up completed jobs in on convenient location?

 

Read More

Topics: Insider, Optical Sales Coach, Trade Talk, About IcareLabs, Lab Technician's Corner

Benefits Of Anti-Reflective Coatings - Crizal Avance UV™

Posted by Camille Lowery on Dec 5, 2018 9:56:10 AM


 

 

 

 

 

Crizal Avance UV™ revolutionized the optical industry when it was introduced in 2012. It scored a 12.9 on the Bayer ISMT by providing some of the best scratch resistance across all materials. Even patients that are typically very rough on their lenses can now enjoy the benefits of anti-reflective coatings.

 

Crizal also launched backside UV protection for their full line of AR coatings. This helps absorb and prevent UV light transmission via backside glare. Let's take a closer look at exactly how the technology behind the coating has made such an impact.

Read More

Topics: Optical Sales Coach, Trade Talk, Eyewear 101

Stop wasting time digging through price lists!

Posted by Nick Kidd on Nov 20, 2018 11:43:17 AM

 

 

Trying to find the correct price or availability for your patient's lenses can be a real chore. IcareLabs knows less time trying to find what you need and what it costs, means more time you can focus on your patients.

 

Read More

Topics: Insider, Sales Strategies, Trade Talk, About IcareLabs

Subscribe to Email Updates

Request Free Price List

Download our optical price list and you'll get an idea of the money you could save on your largest monthly expense: your lab bill! 

Get Our Full Price List

Recent Posts