IcareLabs Blog

Polarized Prescription Eyewear For Your Patients

Polarized Rx Eyewear For Your Patients

May 14, 2021 3:27:58 PM

Summer is right around the corner. Many states across the USA reopening (yay). There has never been a better time to offer prescription polarized sunwear for your patients. Understanding how to communicate the benefits of polarized glasses to your patients is the key to dispensing their next favorite pair of sunglasses.

Have a look at the available options here at IcareLabs and questions you can ask them to find the best pairing for your patients.

Read More
How to use Google My Business for your optical dispensary

Google My Business For Optical

Apr 21, 2021 2:40:37 PM

Few retail businesses around today can get by without having some presence on the world's most popular search engine. Of course, we are talking about Google. Did you know there are several free features Google My Business makes available to business owners?

Read More
Varilux Physio W3+ Review

Varilux Physio W3+ Review

Mar 30, 2021 9:55:38 AM

The Varilux Phsyio W3+ launched in the mid-2010s quickly becoming a fan favorite in the Varilux family and has replaced the Physio Enhanced in the Varilux line-up. The Physio W3+ contains several patented technology ensuring your patients will love their new progressive lenses.

Offering high adaptability and lens aberrations, let's take a look at why this lens has become so successful and hear from our resident optical expert on what to expect when wearing these lenses.

Read More
Guardian safety frames processed in-house at Icarelabs

Guardian Safety Frames

Feb 17, 2021 10:06:06 AM

Ever since we started offering the Guardian Safety Frame line with our stock frames last year, we've had more and more customers tell us they have been a huge success at their practice. This is not surprising considering their phenomenal selection and their great price points!

This blog will breakdown the entire Guardian Safety Frame catalogue so you can determine which frames will work best for your optical dispensary.

Read More
How to sanitize your optical dispensary

5 Easy-To-Use Tools To Clean Your Optical Dispensary

Dec 18, 2020 4:49:27 PM

With 2020 coming to a close, one thing that seems to now be part of the lexicon going forward is a renewed interest in keeping things sanitized. While we hoped this would be over by now, it is very obvious that Covid-19 will remain with us for at least a good portion of 2021.

In the past, simply dusting frames off once a week was about all the "cleaning" we did. Times have changed and our customers are demanding more out of us regarding sanitation. This takes time that many of us do not have, but it must be done.

Luckily, thanks to technology there are more tools than ever before to sanitize your frames and high usage areas in your optical dispensary. Let's take a look at 5 great options that can get the job done quickly and easily.

Read More
Safety Glasses made by IcareLabs

Safety Glasses Made Easy With IcareLabs

Nov 13, 2020 4:11:54 PM

 

What are you doing with your safety business? While many opticals utilize industries in their area to sublimate sales others seem to shy away from safety work.

 

ANSI prescription safety glasses are required at many businesses and worksites. A vast number of jobs across the country require their employees to wear specialty safety glasses to be able to do their job safely every day.

Read More
Shamir single vision lens and bifocal lenses processed by IcareLabs

Premium Single Vision Lens Options By Shamir

Sep 21, 2020 10:51:36 AM

With designs like the Autograph III and Autograph Intelligence Shamir has become well known in the premium digital progressive world. What many people do not know is they also offer several premium single vision design options too? These are a great option for more discerning single vision patients that are looking for a more natural visual experience.

 

The Shamir Autograph 3 single vision, Shamir Attitude 3 single vision, Shamir Relax, and Shamir Autograph 2 single vision digital lens designs can help increase your premium branded capture rate while subconsciously preparing your patients for the move into Shamir PALs once they become a presbyope. Let's take a deep dive into each design to see what each brings to the table and the type of patient that is the best fit for each.

Read More
Check out these non-traditional marketing for ECP ideas

Non-Traditional Marketing For Eyecare Professionals

Aug 3, 2020 9:02:00 AM

Here at IcareLabs we strive to provide ECPs across the country not just with the best selection of high quality lenses for the best prices, but also with tools to help elevate your optical business. We understand that when one optical does well, everyone in our industry benefits from it!

 

That's a big part on why we write these blogs and provide our Resource Center to all ECPs at no cost, regardless of having an account with us or not. Most opticals across the country are spending a good chunk of their budgets on various marketing techniques, but what are some non-traditional marketing options you could be using to augment your other marketing efforts?

Read More
How to get better online reviews for your optical shop

How To Get Better Online Reviews For Your Optical Dispensary

May 26, 2020 10:13:43 AM

These days online reviews can make or break any business. More so for small businesses like local opticians, independent ODs,  and optical dispensaries. Of course, a bad review is something most of us strive to avoid, but how can we shift our focus on getting more of the positive reviews to be posted by all of the satisfied patients that love the new glasses you've just dispensed to them?

Read More