IcareLabs Blog

Sue Cushman

Sue is the Business Development Coordinator here at IcareLabs. Sue has been a leader in the optical field with over 30 years of experience in almost every aspect of optical labs. She has worked closely with opticians all over the country to ensure their patients walk away with their favorite glasses, every time. Sue's attention to detail and excellent customer service make her an integral part of the IcareLabs family.

Recent Posts

Best Practices For Selling Anti-Fatigue Lenses

Posted by Sue Cushman on Nov 12, 2018 11:42:30 AM

 

Ever since the digital revolution took hold of the world in the mid-2000's with the rise of smartphones, tablets, and the dominance of laptops in the personal computing realm more people of all ages are feeling the effects of digital eye strain and harmful blue light.

 

The Vision Council has released the 2017 Blue Light/Digital Eye Strain Report, which shows some very telling numbers about this continuously growing share of the market.

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Topics: Lab Technician's Corner, Eyewear 101, Health Issues, Sales Strategies, Revenue Tactics

Kodak Total Blue - Blue Light Protection For All

Posted by Sue Cushman on Aug 6, 2018 9:56:00 AM

IcareLabs and Signet Armorlite can provide your practice with the blue light protection even patients without prescriptions are asking about!

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Topics: Lab Technician's Corner, Eyewear 101, Sales Strategies

Kodak Precise Progressive Lenses Working For You!

Posted by Sue Cushman on Jun 1, 2018 9:51:00 AM

We constantly hear Eye Care Professionals asking how they can lower their lab bill without sacrificing the quality their patients have come to expect from them.

 

Have you thought about thinking outside the camera lens with Kodak progressive lenses?

 

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Topics: Eye Care Community, Sales Strategies, Optical Sales Coach, Revenue Tactics, Insider

Have Your Practice Stand Out With Kodak Unique Prescription Glasses

Posted by Sue Cushman on May 22, 2018 12:04:00 PM

Are you looking for a good way to have your practice stand out from the big box retailers and other competition? Of course you still want to provide excellent customer service too. So what's an eye care professional to do?

You can utilize the built-in branding of Kodak progressive lenses to improve patient satisfaction and grow your optical business!

 

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Topics: Eye Care Community, Optical Sales Coach, Insider, Marketing, Sales Strategies

Leverage Brand Awareness For Your Practice

Posted by Sue Cushman on May 10, 2018 11:33:00 AM

Have you ever bought something solely because you had a good experience or enjoyed their product/service in the past?

That's called brand awareness! You can use this to your advantage by using Kodak lenses to help set you apart from the competition!

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Topics: Trade Talk, Optical Sales Coach, Revenue Tactics, Marketing, Sales Strategies

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