The Transitions Gen 8 Launch Is Here!

Posted by Nick Kidd on Jul 10, 2019 8:02:00 AM


Transitions Gen 8 is now available and processed in-house here at IcareLabs. The first wave of the Transitionstions Gen 8 launch is underway and if you have not already heard about the advancements, we will breakdown exactly what you and your patients can expect from the latest in photochromic technology. 


Transitions Gen 8 technology will not only help increase your Transitions sales but also increase your patient satisfaction.

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Topics: Insider, Revenue Tactics, Marketing, Sales Strategies, Special Offers, Promotions, Lab Technician's Corner, Eyewear 101

Instant $100 And Your Practice

Posted by Camille Lowery on Jan 31, 2019 9:04:00 AM


January 31st marked the end of the wildly successful Ultimate Lens Package from Essilor of America.


On February 1st, 2019 the new Instant $100 launched which builds off of and improves an already successful formula. Now your patients will have more options than ever, and you can help increase your revenue like never before!


On top of that, the patients themselves will have the power to redeem their incentive INSTANTLY! This is the promotion the delivers patients, not paperwork!


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Topics: Insider, Revenue Tactics, Sales Strategies, Special Offers, Promotions

The Ultimate Lens Package Extended For 2018

Posted by James Stephany on Aug 1, 2018 12:13:00 PM

Essilor's Ultimate Lens Package has been extended until the end of this year and IcareLabs wants to help you provide your patients with a second pair they will love. We can also help your bottom line to boot!

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Topics: Revenue Tactics, Special Offers, Promotions

Marketing Emails - How Consumers Really Feel

Posted by Eric Jaqua on Dec 7, 2016 3:27:53 PM

The Email Conundrum

It's easy and very economical. Just fire up your favorite email program and in minutes, you've got a shiny, new marketing email ready to send to your entire database of eye care patients.

But, before you click "SEND," you pause. You're wondering what your patients really feel about your marketing emails. Afterall, you have your own opinions of marketing emails that pour into your inbox each and every day. What makes us think marketing emails from us make anybody feel differently?

There's a new study published by Fluent called "The Inbox Report 2016: Consumer Perceptions of Email" that might give us some useful perspective on the issue.

The study was based on a survey of nearly 2,000 consumers from 18 years old and up who live in the United States. The report provides new data and analysis on questions like how often Americans check email, what impact emails have on consumers’ purchase decisions, the motivations behind subscribing and unsubscribing from email lists, and more.

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Topics: Marketing, Promotions

New! UltraTech Frames Promotion!

Posted by Eric Jaqua on Jul 10, 2015 12:36:00 PM

Did you know you can order your frames from IcareLabs?

It's simple and can save you time and money on shipping. Now, instead of sending your frames to us, you can simply select the frames from our online ordering portal when placing your lens order. We will then send your complete eyeglasses order to you. This saves you time and additional expense of shipping your frames to us.

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Topics: Special Offers, Promotions

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