Introducing: IceAR with Silk!

Posted by Camille Lowery on Sep 3, 2019 8:39:03 AM

 

For the last 8 years, we have been proud to offer you our premium house brand IceAR anti-reflective coating. Over this time, it has become a staple product for many of our customers offering a durable 2 year warranty value proposition for their patients.

 

We are excited to announce the addition of our latest in-house non-glare coating, IceAR with Silk!

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Topics: Insider, Revenue Tactics, Trade Talk, Lab Technician's Corner

The NEW IcareLabs Resource Center Is Here!

Posted by Nick Kidd on Aug 21, 2019 4:14:44 PM

Here at IcareLabs we believe that every practice should have easy access to the resources they need whether they have an account with us or not. That's why we've redesigned and launched the new IcareLabs Resource Center. Your one-stop shop for all of your ECP and POP needs!

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Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Lab Technician's Corner, Eyewear 101

The Transitions Gen 8 Launch Is Here!

Posted by Nick Kidd on Jul 10, 2019 8:02:00 AM

 

Transitions Gen 8 is now available and processed in-house here at IcareLabs. The first wave of the Transitionstions Gen 8 launch is underway and if you have not already heard about the advancements, we will breakdown exactly what you and your patients can expect from the latest in photochromic technology. 

 

Transitions Gen 8 technology will not only help increase your Transitions sales but also increase your patient satisfaction.

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Topics: Insider, Revenue Tactics, Marketing, Sales Strategies, Special Offers, Promotions, Lab Technician's Corner, Eyewear 101

4 Ways To Increase Patient Satisfaction At Your Optical

Posted by James Stephany on Jun 13, 2019 9:09:00 AM

 

We are all in the business of striving to help each patient recreate perfect vision and we always hope every patient leaves satisfied. While we know that won't always be the case, there are some key drivers that will help to achieve those lofty goals!

 

Every patient is different and even in patients with similar Rx's the end result for their lenses can have a wide amount of variance. This is all based upon their individual needs.

 

From older traditional progressives like the tried and true Varilux Comfort to newer top of the line digital progressives like the Shamir Autograph Intelligence, and even with simple single vision lenses or new technology like Eyezen single vision lenses, every patient has a wide variety of options available to them.

 

Here are 4 easy ways you can increase patient satisfaction at your optical dispensary:

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Topics: Insider, Revenue Tactics, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Eyewear 101

Putting The Service Back In Customer Service

Posted by James Stephany on May 7, 2019 5:45:55 PM

 

One reason your patients come to your practice is the customer service they receive. If they have a bad experience then they are less likely to return.

 

A good experience can give you precious word of mouth advertising and that unsolicited recommendation from one patient to another is more valuable than just about any other type of advertising for your practice!

 

Here at IcareLabs, we try to operate with the same kind of mindset. Last year 15% of our new customers were direct referrals from our current customers. We like to say we're big enough to meet all your needs, yet small enough to care. Ever wonder why that is?

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Topics: Insider, Eye Care Community, About IcareLabs

Which Blue Light Protection Is Right For You?

Posted by Nick Kidd on Apr 9, 2019 2:47:43 PM

 

 

Over the last few years, blue light protection has become one of the hottest trends in optical. Showing no signs of slowing down anytime soon, we're being asked more questions from ECP's about all of the various options available for their patients.

 

There's a lot of things online and even commercials available that patients can find (even some misinformation out there too). So what blue light options will best serve your practice and your patients?

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Topics: Insider, Optical Sales Coach, Sales Strategies, Health Issues, Lab Technician's Corner, Eyewear 101

The New Kodak Unique DRO Progressive Lenses Will Amaze Your Patients!

Posted by James Stephany on Mar 14, 2019 3:13:18 PM

 

 

 

Kodak Lens recently released their newest version of their popular Unique lens with the Kodak Unique DRO progressive lens.

 

 

Building upon the ever change needs of modern presbyopes, reading habits continue to increase the time spent on mobile devices. Hours a day are spent using cell phones and tablets on social media, news, shopping, and driving directions. 

 

The Kodak Unique DRO uses Dynamic Reading Optimization (DRO) that helps enrich and enhance the reading area.

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Topics: Insider, Optical Sales Coach, Trade Talk, Lab Technician's Corner, Eyewear 101

The Transitions Eyeglass Builder Will Help Your Patients And Practice

Posted by Nick Kidd on Mar 13, 2019 3:22:09 PM

Following the breakout success of the Transitions Style Colors and Transitions XtrActive Style Mirrors and building up to the release of the new Transitions Gen 8, Transitions Optical has launched an exciting new Eyecare Provider (ECP) tool that can help your patients.

 

The Eyeglass Builder is a free website for your practice that can help guide your patients to the lenses and frames that will best fit their vision needs and lifestyle.

 

This pre-built website can even be customized with your practice's branding and contact information to help drive even more business through your doors.

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Topics: Insider, Revenue Tactics, Marketing, Social Media, Optical Sales Coach, Sales Strategies, Special Offers, Trade Talk

What is the Icare difference?

Posted by Dee on Mar 12, 2019 3:43:13 PM

 

IcareLabs was founded in 1968 with the mindset that we should be able to offer our customers the widest possible variety of lenses and services at the best possible prices. Over 50 years later, that sentiment is as true today as the day we ground our first pair of lenses!

 

One question I hear often from customers is "What makes IcareLabs different?"

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Topics: Insider, About IcareLabs

KBco Mirror Lenses Can Give Your Practice Consistency And Variety

Posted by Camille Lowery on Feb 28, 2019 9:02:00 AM

 

KBco mirror lenses can help give your practice the consistent colors and selection your patients want. Unlike traditional mirror coated lenses, KBco mirror lenses come as a semi-finished blank which allows for consistent colors. As the lens blanks come already mirrored we are able to process these  2-3 days faster than traditional mirrors.

 

This gives you a high quality polarized mirrored lens that is consistent should you need to remake just one lens down the road. 

 

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Topics: Insider, Optical Sales Coach, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

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