IcareLabs Blog

Which Blue Light Protection Is Right For You?

Posted by Nick Kidd on Apr 9, 2019 2:47:43 PM

 

 

Over the last few years, blue light protection has become one of the hottest trends in optical. Showing no signs of slowing down anytime soon, we're being asked more questions from ECP's about all of the various options available for their patients.

 

There's a lot of things online and even commercials available that patients can find (even some misinformation out there too). So what blue light options will best serve your practice and your patients?

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Topics: Insider, Optical Sales Coach, Sales Strategies, Health Issues, Lab Technician's Corner, Eyewear 101

Benefits Of IceAR Anti-Reflective Coating

Posted by Camille Lowery on Apr 4, 2019 9:07:00 AM

 

IceAR is IcareLabs proprietary house brand premium anti-reflective coating. We also offer the full line of Crizal coatings in-house and have talked about a few of them like Sapphire™ and Avance in my previous blogs.

 

IceAR can offer your practice another layer of service that will help ensure your practice is able to best serve the needs of every patient that walks through your door, regardless of their budgetary concerns. We'll also look at some of the amazing technology behind IceAR so you can get more familiar with the product itself. This allows you to answer any questions your patients may have.

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Topics: Revenue Tactics, Optical Sales Coach, Sales Strategies, Lab Technician's Corner, Eyewear 101

Eyezen+™ Lenses Can Bring New Patients To Your Practice

Posted by Michelle on Mar 21, 2019 4:26:15 PM

 

In 2015, Essilor launched the Eyezen+™ lenses giving patients across the world a better alternative to traditional single vision lenses. These lenses are geared toward the modern digital lives of your pre-emerging presbyope patients.

 

While it's hard for me to admit, this year I reached the point in my life where my phone, tablet, and computer became a challenge to see. I started noticing at the end of my work day my eyes were tired and I had to come to grips with the reality that I needed help. In what seemed like overnight, I had become a pre-emerging presbyope

 

As I have recommended the Eyezen+™ lenses to our customers over the last few years, I knew it was time to give in and get a pair for myself. The difference was amazing! My eyes actually felt fresh at the end of the day again. I believe the combination of the additional add power in the bottom, along with the blue light protection simply allowed my eyes to work less throughout the day.

 

With four options available, patients under the age of 17 to 45 or 50 can find great benefits form the Eyezen™ line, even if they don't need prescription lenses, just like myself.

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Topics: Revenue Tactics, Social Media, Optical Sales Coach, Sales Strategies, Trade Talk, Eyewear 101

The New Kodak Unique DRO Progressive Lenses Will Amaze Your Patients!

Posted by James Stephany on Mar 14, 2019 3:13:18 PM

 

 

 

Kodak Lens recently released their newest version of their popular Unique lens with the Kodak Unique DRO progressive lens.

 

 

Building upon the ever change needs of modern presbyopes, reading habits continue to increase the time spent on mobile devices. Hours a day are spent using cell phones and tablets on social media, news, shopping, and driving directions. 

 

The Kodak Unique DRO uses Dynamic Reading Optimization (DRO) that helps enrich and enhance the reading area.

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Topics: Insider, Optical Sales Coach, Trade Talk, Lab Technician's Corner, Eyewear 101

KBco Mirror Lenses Can Give Your Practice Consistency And Variety

Posted by Camille Lowery on Feb 28, 2019 9:02:00 AM

 

KBco mirror lenses can help give your practice the consistent colors and selection your patients want. Unlike traditional mirror coated lenses, KBco mirror lenses come as a semi-finished blank which allows for consistent colors. As the lens blanks come already mirrored we are able to process these  2-3 days faster than traditional mirrors.

 

This gives you a high quality polarized mirrored lens that is consistent should you need to remake just one lens down the road. 

 

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Topics: Insider, Optical Sales Coach, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

SNEAK PEEK: Transitions Gen 8 Coming Soon!

Posted by Nick Kidd on Feb 5, 2019 12:44:00 PM

 

Transitions Signature 7 lenses made leaps and bounds over Transitions VI which launched a new era of photochromic lenses for patients to enjoy. Now the new Transitions Gen 8 is poised to revolutionize the industry once again!

 

Building off of the massive success of last years new Transitions 7 Style Colours and XtrActive Style Mirror options, your patients will now have the latest technology behind their new favorite pair of glasses.

 

Coupled with the Instant $100 program that will help increase your optical sales through second pair purchases, 2019 can be your practice's best year yet!

 

Let's take a look at the roll out:

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Topics: Insider, Revenue Tactics, Marketing, Optical Sales Coach, Sales Strategies, Eye Care Community, Trade Talk, Lab Technician's Corner, Eyewear 101, Infographics

Heritage Freeform Digital Progressives Will Work For You

Posted by James Stephany on Jan 15, 2019 9:02:00 AM

 

With over 50 years of doing business Icarelabs labs has seen its fair share of changes. No other year has seen more changes than 2018. On May 17th, 2018 we celebrated or 50th anniversary and made sure we purchased some great gifts for ourselves in the process.

 

Along with this fantastic milestone we went too 100% digital processing by adding an additional 3 digital generators and multiple soft polishers.

 

These upgrades gave us the ability to process even more digital designs than ever. We also introduced our second line of house-branded digital progressives in 2018. Always with a thought to our past as we press forward, we felt there was no better name than Heritage.

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Topics: Revenue Tactics, Optical Sales Coach, Sales Strategies, Trade Talk, Lab Technician's Corner, Eyewear 101

How To Find The Right Wholesale Optical Labs In 2019

Posted by Nick Kidd on Jan 10, 2019 9:01:00 AM

 

 

We all know the end of any year tends to be one of the busiest times for anyone in the optical industry. It can get a bit crazy between the holidays and patients trying to cash in their vision plans before they reset.

 

Now that has passed, many practices are seeing their lab bills in a new light and most likely thinking about how they can lower that bill so they can increase their bottom line without sacrificing the quality products that their patients have come to expect.

 

Just like your New Year's resolutions, there is no better time than the first of the year to take an objective look at what your current wholesale optical lab is doing for you and if there is any room for improvement.

 

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Topics: Marketing, Sales Strategies, Trade Talk, Eyewear 101

5 Reasons You Should Be Using House Brand Progressive Lenses

Posted by James Stephany on Dec 13, 2018 12:52:14 PM

 

In a market flooded with over a hundred different progressive lens options how do you choose which one or ones to use?

Should you be using a branded product or a house brand product?


I simply say yes! You should be using both and here's why.

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Topics: Insider, Revenue Tactics, Optical Sales Coach, Sales Strategies, Lab Technician's Corner, Eyewear 101

Benefits Of Anti-Reflective Coatings - Crizal Avance UV™

Posted by Camille Lowery on Dec 5, 2018 9:56:10 AM


 

 

 

 

 

Crizal Avance UV™ revolutionized the optical industry when it was introduced in 2012. It scored a 12.9 on the Bayer ISMT by providing some of the best scratch resistance across all materials. Even patients that are typically very rough on their lenses can now enjoy the benefits of anti-reflective coatings.

 

Crizal also launched backside UV protection for their full line of AR coatings. This helps absorb and prevent UV light transmission via backside glare. Let's take a closer look at exactly how the technology behind the coating has made such an impact.

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Topics: Optical Sales Coach, Trade Talk, Eyewear 101

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