IcareLabs Blog

SNEAK PEEK: Transitions Gen 8 Coming Soon!

Posted by Nick Kidd on Feb 5, 2019 12:44:00 PM

 

Transitions Signature 7 lenses made leaps and bounds over Transitions VI which launched a new era of photochromic lenses for patients to enjoy. Now the new Transitions Gen 8 is poised to revolutionize the industry once again!

 

Building off of the massive success of last years new Transitions 7 Style Colours and XtrActive Style Mirror options, your patients will now have the latest technology behind their new favorite pair of glasses.

 

Coupled with the Instant $100 program that will help increase your optical sales through second pair purchases, 2019 can be your practice's best year yet!

 

Let's take a look at the roll out:

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Topics: Lab Technician's Corner, Infographics, Eyewear 101, Trade Talk, Eye Care Community, Optical Sales Coach, Sales Strategies, Marketing, Revenue Tactics, Insider

Heritage Freeform Digital Progressives Will Work For You

Posted by James Stephany on Jan 15, 2019 9:02:00 AM

 

With over 50 years of doing business Icarelabs labs has seen its fair share of changes. No other year has seen more changes than 2018. On May 17th, 2018 we celebrated or 50th anniversary and made sure we purchased some great gifts for ourselves in the process.

 

Along with this fantastic milestone we went too 100% digital processing by adding an additional 3 digital generators and multiple soft polishers.

 

These upgrades gave us the ability to process even more digital designs than ever. We also introduced our second line of house-branded digital progressives in 2018. Always with a thought to our past as we press forward, we felt there was no better name than Heritage.

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Topics: Lab Technician's Corner, Eyewear 101, Trade Talk, Optical Sales Coach, Sales Strategies, Revenue Tactics

How To Find The Right Wholesale Optical Labs In 2019

Posted by Nick Kidd on Jan 10, 2019 9:01:00 AM

 

 

We all know the end of any year tends to be one of the busiest times for anyone in the optical industry. It can get a bit crazy between the holidays and patients trying to cash in their vision plans before they reset.

 

Now that has passed, many practices are seeing their lab bills in a new light and most likely thinking about how they can lower that bill so they can increase their bottom line without sacrificing the quality products that their patients have come to expect.

 

Just like your New Year's resolutions, there is no better time than the first of the year to take an objective look at what your current wholesale optical lab is doing for you and if there is any room for improvement.

 

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Topics: Eyewear 101, Trade Talk, Sales Strategies, Marketing

5 Reasons You Should Be Using House Brand Progressive Lenses

Posted by James Stephany on Dec 13, 2018 12:52:14 PM

 

In a market flooded with over a hundred different progressive lens options how do you choose which one or ones to use?

Should you be using a branded product or a house brand product?


I simply say yes! You should be using both and here's why.

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Topics: Lab Technician's Corner, Eyewear 101, Optical Sales Coach, Sales Strategies, Revenue Tactics, Insider

Benefits Of Anti-Reflective Coatings - Crizal Avance UV™

Posted by Camille Lowery on Dec 5, 2018 9:56:10 AM


 

 

 

 

 

Crizal Avance UV™ revolutionized the optical industry when it was introduced in 2012. It scored a 12.9 on the Bayer ISMT by providing some of the best scratch resistance across all materials. Even patients that are typically very rough on their lenses can now enjoy the benefits of anti-reflective coatings.

 

Crizal also launched backside UV protection for their full line of AR coatings. This helps absorb and prevent UV light transmission via backside glare. Let's take a closer look at exactly how the technology behind the coating has made such an impact.

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Topics: Eyewear 101, Trade Talk, Optical Sales Coach

Best Practices For Selling Anti-Fatigue Lenses

Posted by Sue Cushman on Nov 12, 2018 11:42:30 AM

 

Ever since the digital revolution took hold of the world in the mid-2000's with the rise of smartphones, tablets, and the dominance of laptops in the personal computing realm more people of all ages are feeling the effects of digital eye strain and harmful blue light.

 

The Vision Council has released the 2017 Blue Light/Digital Eye Strain Report, which shows some very telling numbers about this continuously growing share of the market.

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Topics: Lab Technician's Corner, Eyewear 101, Health Issues, Sales Strategies, Revenue Tactics

IcareLabs Teaching The Next Generation Of Opticians

Posted by J. Tyler Payne on Nov 8, 2018 9:07:00 AM

 

Recently, our very own Director of Sales and Marketing, James Stephany, took time out of his busy schedule to give a lecture at Wiregrass Georgia Technical College.

 

This was a great opportunity for James to share his belief in the importance of opticians and their labs being on the same page. This cooperation is paramount in ensuring every patient can get the best possible pair of glasses to fit their needs and lifestyle.

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Topics: Lab Technician's Corner, Eyewear 101, Eye Care Community, Optical Sales Coach

Introducing: The Shamir Autograph Intelligence

Posted by James Stephany on Nov 5, 2018 10:02:00 AM

Shamir set the bar very high with the success of the Shamir Autograph 2 and Shamir Autograph 3. This cemented their place in the optical industry as a leader with cutting-edge lens designs.

 

They've done it again with the recent introduction of the Autograph Intelligence:

 

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Topics: Lab Technician's Corner, Eyewear 101, Trade Talk, Optical Sales Coach, Sales Strategies, Insider

4 Simple Ways You Can Help Your Lab Help You!

Posted by James Stephany on Oct 15, 2018 3:17:31 PM

As a wholesale optical lab, we do not wake up in the morning hoping we can create issues for you and your patients. It is actually the exact opposite. We love the fact that by partnering with you and your practice, we're able to provide your patients with the best vision possible.

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Topics: Eyewear 101, Trade Talk, Eye Care Community, Optical Sales Coach, Insider

Benefits Of Anti-Reflective Coatings - Crizal Alize

Posted by Camille Lowery on Oct 8, 2018 9:01:00 AM

Crizal anti-reflective coatings can provide your patients with numerous reasons to return to your practice over and over again.

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Topics: Eyewear 101, Lab Technician's Corner, Trade Talk, Revenue Tactics, Sales Strategies

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